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Your ad spend deserves accountability.

We partner with DTC marketing leaders to build, manage and optimize paid media programs that perform, with the data to back it up.

Who we work with

Built for DTC marketing leaders who are serious about growth.

We work with direct-to-consumer brands spending $15K or more per month on paid media.

You need a media partner with real DTC depth, not a generalist agency learning on your budget

Current performance is inconsistent, attribution is unclear, and you're not sure what's actually driving revenue

You want to scale, but you want to do it carefully and with a clear read on what's working

WHAT WE DO

Full-funnel paid media, rigorously managed

We handle strategy, execution, and measurement. You focus on running your brand.

Platforms:

Program build & launch

We set up paid accounts the right way: clean architecture, solid conversion tracking and a campaign structure that won’t need to be rebuilt six months from now.

Performance Turnaround

If your current programs aren’t delivering, we’ll tell you why. We audit then fix. Less wasted spend, better ROAS, lower CAC and a testing process that keeps improving things over time.

Intelligent scaling

Scaling carelessly kills efficiency. We grow what’s working through smarter budget allocation, channel expansion and funnel improvements, while protecting the performance you’ve already built.

Attribution & measurement

We build attribution models that actually hold up, configure your tracking infrastructure, and give you clean reporting on CAC, LTV, and ROAS that you can put in front of a CFO or board.

Ongoing optimization

We run structured creative and audience tests, respond to performance shifts quickly, and give you a clear point of view every week, not just a spreadsheet to interpret on your own.

Rapid issues response

Tracking breaks. ROAS drops. Ads get flagged. When it happens, we’re already on it. You shouldn’t have to triage paid media fires. That’s our job.

How it works

A process built for senior stakeholders

Discovery and audit

We review your accounts, attribution setup, and business goals. You'll know exactly where value is being lost before we change anything.

Strategy and roadmap

We put together a 90-day plan tied to your KPIs: channel mix, budget allocation, testing cadence, and a measurement framework with clear success criteria.

Execution and reporting

Our team handles the day-to-day. You get weekly performance updates and a monthly review that tells you what happened, what it means, and what we're doing about it.

Pricing

Flexible engagements, aligned to your program

Both models include full strategy, execution, and reporting. We’ll recommend whichever structure makes more sense for your situation. Not sure which fits? We’ll sort it out on the strategy call.

Monthly retainer - fixed monthly fee

A flat fee scoped to your program size. Predictable for your budget, and it keeps our focus on performance rather than spend volume.

  • Predictable monthly cost
  • No incentive to inflate spend
  • Works well for established programs

% of spend - Performance-linked fee

A percentage of managed media spend, typically in the 8 to 12% range depending on program scope. Scales naturally as your budget grows.

  • Fee scales with your investment
  • Common for newer programs or fast-growth phases
  • Minimum engagement: $15K/mo in managed spend

Client perspectives

What DTC marketing leaders say

“We’d been running paid for two years and thought we had a handle on it. The Attribution Agency showed us we were misattributing nearly 30% of our conversions and rebuilt our measurement stack from scratch.”

“They think like owners, not vendors. Every recommendation is tied to margin, not just ROAS. That’s genuinely hard to find.”

“We brought them in for Meta and TikTok. Twelve weeks later our new customer CAC was down 31% and we had reporting our CFO actually uses in board prep.”

“After two agency switches in three years, I came in skeptical. Their audit was more thorough than anything I’d seen before, and they’ve been straight with us ever since.”

FAQ

Common questions

Not typically. Below that threshold it’s hard for us to move the needle in a meaningful way, and we’d rather be upfront about that than take on an engagement where the math doesn’t work in your favor. If you’re close to $15K and growing, reach out anyway. We’re happy to have a conversation and point you in the right direction.

The first two weeks are mostly us listening and auditing. We get access to your ad accounts, analytics, and any existing reporting, then work through a structured review of what’s set up, what’s working, and what isn’t. By the end of week two you have a clear picture of where things stand and a 90-day roadmap. We don’t make changes before that unless something is actively on fire.

Always. Your accounts, your data, your assets. We work inside them as a partner with shared access. If we ever part ways, everything stays with you. We’d never hold your account history or data hostage, and we put that in writing.

A good in-house hire makes sense at a certain stage, and we’ll tell you honestly if we think you’re there. The practical difference is that you get a team here, not one person. Our clients benefit from specialists across creative testing, attribution, platform strategy, and analytics working together on their account. There’s no ramp-up time, no gaps in coverage when someone’s out, and no learning curve on platforms we run every day. A lot of our clients eventually do build in-house teams, and we work alongside them when they do.

Request a strategy call using the button below. We’ll ask a few questions ahead of time so the conversation is useful from minute one. On the call we’ll cover your current setup, your goals, and whether we’re the right fit. If we are, we can typically have a proposal to you within a few days and kick off onboarding the following week.

Let’s talk

Ready to hold your paid media to a higher standard?

Schedule a 30-minute strategy call. We’ll take a look at where your current program stands and give you an honest read on what’s worth fixing first. No pitch, no obligation. We work with DTC brands spending $15K or more per month in paid media.